10 years of Carbuyer: the car buying decade in numbers - pictures
We crunch the numbers to look back on the first decade of Carbuyer...
Carbuyer went live for the first time on Thursday October 28 2010, at around tea time. In 2011, 8% of Carbuyer’s visitors were using phones and tablets to access the site. In 2020, it’s over 50%. Seven of the model names in the top 10 best selling cars of 2010 remained in the top 10 for 2019. Car buyers consider an average of six car brands in 2020, up from 2.5 in 2010. 14% more cars were sold in 2019 than in 2010. Sales of SUVs increased 259% from 2010 to 2019 UK MPV sales have fallen 41% since 2010 The Ford Fiesta was the UK’s best seller every year from 2010 to 2019. It’s won the Carbuyer Car of the Year award twice.
Ford Fiesta 2018 front
The BMW 3 series was the UK’s top premium brand car until 2014 when it disappeared from the top 10 and hasn’t been back. Average CO2 emissions from passenger cars registered in Great Britain has fallen from 165.2g/km in 2010 to 139g/km in 2019. In 2010, only 58,000 cars registered in Great Britain had CO2 emissions of under 100g/km. By 2019 it was 2.7m. SUVs get a 45% share of the total UK car buying audience online in 2020, up from 15% in 2010. Diesel cars outsold petrol ones by 5% in 2011 but in 2019 they trailed petrol by 61% Electric car registrations were up 184% year-on-year in September 2020. Electric cars now account for around 8% of the total UK car buying audience online. In 2010, 517,000 new cars were bought by consumers on finance. By 2019 that figure had jumped to 933,000, which is 90% of the UK market.