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Citroen C3 Picasso comes to life on paper

Is this the coolest car ad ever? Check out these new augmented reality adverts for the new Citroen C3 Picasso

We've seen an ad like this before on a German MINI website, but now Citroen has taken the augmented reality concept to a whole new level.

There are three images you can download to play with: there's one of just the car; one lets you view the C3 Picasso driving; and another lets you view the seats moving while cycling through exterior options by using the colour, and trim chart as buttons.

To try out the new Citroen C3 Picasso yourself, go here to print off the images and get playing.

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Richard is a former editor of Carbuyer, as well as sister site DrivingElectric.com, and he's now Deputy Editor at Auto Express. Having spent a decade working in the automotive industry, he understands exactly what makes new car buyers tick.

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