BMW 4 Series Individual styling option launched

Special styling pack including new colours, trim and wheels for Audi A5 rival

New styling options for the BMW 4 Series have been announced, allowing customers to specify special colours and trims that aren’t normally offered on cars in the range.

The Individual styling programme is designed to make the 4 Series attractive to a wider audience by allowing a greater level of customisation. Special extras were only previously available on request and at BMW’s discretion, but there is now sufficient demand to offer the service as an official styling package.

The Individual programme will be available on both the coupe and upcoming convertible versions of the 4 Series, and first images released by BMW show the coupe in ‘Citrine Black’ and the convertible in ‘Pyrite Brown’.

The BMW 4 Series coupe gets special 19-inch alloy wheels, as does the convertible, and inside customers can choose to upgrade to fine-grain brown leather and fine-wood ‘Plane Auburn’ dark trim.

In addition to the Pyrite Brown paintwork, the BMW 4 Series convertible also gets fine-wood ‘Ash Grain’ trim in white with matching white leather upholstery. Special ‘BMW Individual’ badging will feature throughout the interior, with images showing a leather steering wheel and the white leather upholstery carrying the branding.

BMW will offer the upcoming BMW M3 and BMW M4 models with the Individual styling option too, while those who want the style but not the performance can opt for sporty M Performance parts if they don’t want the full M4 experience.

Prices start at £29,420 for the BMW 420i SE model, rising to £45,040 for the four-wheel drive BMW 435d xDrive M-Sport version.

The open top BMW 4 Series Convertible range starts at £37,015 for the 2.0-litre petrol SE model and finishes with the top-of-the-range 3.0-litre petrol 435i M-Sport.

For everything you need to know about the current BMW range, visit Carbuyer’s dedicated BMW page.

Recommended

Your complete BMW car configurator guide
BMW M4 configurator
BMW
8 Sep 2021

Your complete BMW car configurator guide

BMW iX5 Hydrogen SUV will have 369bhp
BMW iX5 Hydrogen - front 3/4 dynamic (right)
BMW
17 Aug 2021

BMW iX5 Hydrogen SUV will have 369bhp

Cheap fun cars: our picks from £1,000 to £10,000
Honda Civic Type R front
Toyota
12 Aug 2021

Cheap fun cars: our picks from £1,000 to £10,000

What is BMW ConnectedDrive?
BMW ConnectedDrive
BMW
3 Aug 2021

What is BMW ConnectedDrive?

Most Popular

Top 10 best small estates 2021
Skoda Octavia Estate
Skoda Octavia Estate
22 Sep 2021

Top 10 best small estates 2021

Electric Citroen Ami to launch in the UK next year
2022 Citroen Ami
Citroen Ami
21 Sep 2021

Electric Citroen Ami to launch in the UK next year

New 2022 Toyota RAV4 Adventure revealed
Toyota RAV4 Adventure
Toyota RAV4
14 Sep 2021

New 2022 Toyota RAV4 Adventure revealed

Tips & advice

View All
Car dashboard warning lights: the complete guide
Car dashboard symbols and meanings
Tips and advice
10 Aug 2021

Car dashboard warning lights: the complete guide

Electric car charging stations: a complete guide
Electric car charging station
Tips and advice
3 Jun 2021

Electric car charging stations: a complete guide

PCP vs HP – which type of car finance is right for you?
PCP vs HP
Tips and advice
15 Jun 2021

PCP vs HP – which type of car finance is right for you?

Average speed cameras: how do they work?
Average speed cameras: how do they work?
Tips and advice
23 Jul 2021

Average speed cameras: how do they work?

Best cars

View All
Top 10 best car interiors 2021
Peugeot 208 hatchback
Best cars
25 Jun 2021

Top 10 best car interiors 2021

Top 10 best electric cars 2021
Volkswagen ID.3
Best cars
12 Aug 2021

Top 10 best electric cars 2021

Top 10 best cheap-to-run cars 2021
Toyota Prius front 3/4 cornering
Best cars
10 Jun 2021

Top 10 best cheap-to-run cars 2021

The UK's top 10 fastest hot hatchbacks
Mercedes AMG A45 - rear
Hot hatches
25 Jun 2021

The UK's top 10 fastest hot hatchbacks