Ford Mondeo: now £2,500 cheaper and better equipped
Up to £3,000 has been cut from the Ford Mondeo as the range is simplified and made more desirable
The Ford Mondeo has had its price cut by £2,500 and its range simplified from seven trim levels to five, with new specifications also ushered in to appeal to fleet and private buyers.
A new Zetec Edition trim will become the first step into Mondeo ownership, costing from £19,445 – £695 more than the entry-level Vauxhall Insignia. Despite being significantly cheaper than before, autonomous emergency braking, front and rear parking sensors and an eight-inch touchscreen with sat nav are fitted as standard.
ST-Line and the new ST-Line Edition trims include a styling pack, sports suspension, a start button and black headliner, while the latter also gets tinted rear glass and 19-inch alloy wheels, with both costing £2,500 less than before. The ST-Line Mondeo now starts from £22,945, while the ST-Line Edition costs upwards of £25,245.
With £3,000 lopped off the price, Ford Mondeo Vignale customers stand to save the most, and to sweeten the deal further, the Vignale Nero styling pack is now standard. It adds a dark finish to the foglamp bezels, bottom grille, side trims and 19-inch alloy wheels. Around 13% of current Mondeo sales are of the opulent Vignale trim.
Leasing deals should also be keener as a result and residual values are also improved, according to CAP. Owen Gregory, Ford of Britain fleet director, said: “We know Mondeo customers want their cars to stand out. This has propelled Mondeo drivers from core series to distinctly sporty and luxury-looking models. Making this easier and more affordable takes Mondeo into 2018 in style.”