Skip advert
Advertisement

Volkswagen promises ‘extreme’ R models

A 400bhp Volkswagen Golf R and hardcore electric models for bolstered R brand

Not only will Volkswagen make its R models more ‘extreme’, its future range of I.D. electric cars won’t be exempt from the high-performance treatment, company bosses have told Carbuyer.

Volkswagen’s current GTI and R hot hatchbacks have conceded a significant power deficit to rivals like the Ford Focus RS and Honda Civic Type R. But, a plan to redress the balance is already afoot, says VW’s sales and marketing boss, Jurgen Stackamann.

Advertisement - Article continues below

Carbuyer's best hot hatchbacks

He told Carbuyer, “The R brand is going extreme and can go extreme” at the Beijing Motor Show, adding: “The role of R is that it can go beyond the pure rational; nobody needs a compact car with 400bhp, but there is a place, certainly, and that’s the turf of R.”

Beijing was the venue for the 2014 debut of the Golf R 400 concept, celebrating the 40th anniversary of the iconic model’s launch. Its 2.0-litre TSI engine was tuned to produce 396bhp, sent to all four wheels for a 3.9 second 0-62mph time.

It’s likely the extreme R treatment will be debuted by the Mk8 Golf that’s due to arrive in 2019, but R could also be rolled out on SUV’s in a similar fashion to the new Cupra sub-brand that includes a 296bhp Cupra Ateca crossover. VW bosses have expressed interest in extending the R portfolio to the Volkswagen T-Roc and Tiguan.

“With a little more expressive design and R can go beyond the rational side of things. It [the R brand] can find its place in a different league of pure performance and there’s a space where customs are willing to pay a significant amount of money.” added Stackmann.

VW I.D R electric performance models planned

The future of the R brand won’t be limited to petrol models, expanding into VW’s future range of I.D. electric cars. “The I.D. R that we put into Pikes Peak shows that the R strategy needs a dimension on the electric world,” Stackmann explained. “It cannot stick to just conventional powertrain solutions - it is a new dimension to our brand.”

Volkswagen’s electric I.D. R Pikes Peak car aims to beat the existing 8:57.118 minute record for an electric car at the treacherous “Race to the Clouds” hill climb in Colorado Springs, USA. It develops 670bhp, with one motor for each axle and shows “how powerful we can get with our MEB [electric platform] idea” and “where can we take the R idea when it comes to the [electric] family”, Stackmann told us.

Skip advert
Advertisement
Skip advert
Advertisement

Recommended

New Volkswagen Golf R revealed: 329bhp hot hatch is now as quick as an Audi R8
Volkswagen Golf R front quarter
News
25 Jun 2024

New Volkswagen Golf R revealed: 329bhp hot hatch is now as quick as an Audi R8

Hot car deal: cut your fuel bills with the Volkswagen Tiguan PHEV for just £300 a month
VW Tiguan front quarter
Deals
19 Jun 2024

Hot car deal: cut your fuel bills with the Volkswagen Tiguan PHEV for just £300 a month

Volkswagen Tiguan review – family SUV with a trusted formula
Volkswagen Tiguan drive
In-depth reviews
13 Jun 2024

Volkswagen Tiguan review – family SUV with a trusted formula

New Volkswagen Golf R: 329bhp super-hatch details and prototype drive
Volkwagen Golf R prototype front quarter
News
11 Jun 2024

New Volkswagen Golf R: 329bhp super-hatch details and prototype drive

Most Popular

All-new MG HS aims to “disrupt the market”
MG HS teaser profile
News
1 Jul 2024

All-new MG HS aims to “disrupt the market”

Ford Capri returns! Coupe reborn as new all-electric SUV
Ford Capri front quarter
News
10 Jul 2024

Ford Capri returns! Coupe reborn as new all-electric SUV

Best new car deals 2024: this week’s best PCP finance offers
Carbuyer best new car deals hero
Deals
5 Jul 2024

Best new car deals 2024: this week’s best PCP finance offers

Tips & advice

View All
Car dashboard warning lights: the complete guide
Car dashboard symbols and meanings
Tips and advice
26 Mar 2024

Car dashboard warning lights: the complete guide

Electric car charging stations: a complete guide
Public EV charge point
Tips and advice
11 Jan 2023

Electric car charging stations: a complete guide

PCP vs HP – which type of car finance is right for you?
PCP vs HP
Tips and advice
17 May 2022

PCP vs HP – which type of car finance is right for you?

Average speed cameras: how do they work?
Average speed cameras: how do they work?
Tips and advice
21 Mar 2024

Average speed cameras: how do they work?

Best cars

View All
Top 10 best car interiors
Peugeot 208 hatchback
Best cars
25 Jun 2021

Top 10 best car interiors

Top 10 best electric cars 2024
Best electric cars
Best cars
16 May 2024

Top 10 best electric cars 2024

Top 10 best cheap-to-run cars 2024
The best cheap-to-run cars 2023
Best cars
2 Jan 2024

Top 10 best cheap-to-run cars 2024

The UK's top 10 fastest hot hatchbacks 2024
Fastest hot hatchbacks hero
Best cars
2 Jan 2024

The UK's top 10 fastest hot hatchbacks 2024